The Day-Glo Brothers

The Day-Glo Brothers

The True Story of Bob and Joe Switzer's Bright Ideas and Brand-new Colors

Book - 2009
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"A discovery that made the world a brighter place! Joe and Bob Switzer were very different brothers. Bob was a studious planner who wanted to grow up to be a doctor. Joe dreamed of making his fortune in show business and loved magic tricks and problem-solving. When an accident left Bob recovering in a darkened basement, the brothers began experimenting with ultraviolet light and fluorescent paints. Together they invented a whole new kind of color, one that glows with an extra-special intensity Day-Glo. This cover reproduction is not printed with Day-Glo colors. The actual book, however, is printed using three Day-Glo colors- Saturn Yellow, Fire Orange, and Signal Green."
Publisher: Watertown, MA : Charlesbridge, 2009
ISBN: 9781570916731
Characteristics: 1 v. (unpaged) : col. ill. ; 29 cm


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Joe thought fluorescent paints could jazz up his magic act, which it did—but it also helped America win World War II. Picture book format, with full page illustrations.

Oct 24, 2014


CSchmidt1 Mar 06, 2012

It was interesting to learn while reading this story to my 8 year old son, that the brothers who created Day-Glo paints had to persevere when faced with a great deal of adversity. Wonderfully illustrated.

LocketLibrarian Dec 31, 2011

What a fun story! And retro fabulous illustrations!

don't read with a headache, the pages are very Day-Glo!


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Oct 24, 2014

stinkpot thinks this title is suitable for 5 years and over

LocketLibrarian Dec 31, 2011

LocketLibrarian thinks this title is suitable for 7 years and over


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