Scruples created publishing history, the first novel ever written about the staggeringly luxurious life of a Beverly Hills boutique and the people who work in it. The novel details the life story of Wilhelmina Hunnewell Winthrop ("Billy"), as she evolves from the overweight "poor relation" in an aristocratic Boston Brahmin family to become a thin, stylish woman who is left a vast fortune by the death of her much older first husband and who founds an upscale Beverly Hills boutique called "Scruples."
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